Pricing
From cost and the profit you want — to a selling price.
Pick dollars of profit or a markup percent on cost. Either path lands on a selling price and shows the margin that comes with it.
Marketplace fees and tax are separate. Build the pre-fee price here, then check Etsy, Shopify, or FBA pages if you sell through them.
Runs in your browserNo signupNot tax advice
$
What you pay
$
Dollars per unit
price = cost + profit
Selling price$30.00
Profit / unit$10.00
Margin33.3%
Estimates only — not tax or accounting advice. Double-check before you print price tags.
How it's calculated
Markup is profit ÷ cost. Margin is profit ÷ price. Same dollars; different percent.
dollar path: price = cost + profit markup path: price = cost × (1 + markup%)